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2014 - Yep, it's groozi!

2014 Posts

3 Tips to Get the Job in a Bidding Situation

Business planning

You receive a phone call from a prospective client asking you to “bid” on an upcoming photography project she has. It’s an opportunity to forge a new relationship with a new client and you really want the job. Here are three guidelines that have served me well, resulting in me being selected as the successful “bidder”:

Phone Inquiry? Remember These Three Tips

Selling on telephone photographersYou receive a phone call from a prospective client asking you to “bid” on an upcoming photography project she has. It’s an opportunity to forge a new relationship with a new client and you really want the job. Here are a couple of guidelines that have served me well, resulting in me being selected as the successful “bidder”:

1. Never, ever, give a “ballpark figure” for the project; you’ll surely overlook something if you provide an estimate on the spot. It’s just impossible to quickly throw together a figure while under the pressure of “I want an estimate now.” Instead, gather information by asking open-ended questions and let your caller know you’ll get back to her quickly with the estimate.

Why I Don’t Quote Prices via Email

michelle kawka

Thanks to New York Photographer Michelle Kawka for this guest blog post.

Often times, I will get a price request for my photography services via email. Generally, the inquiry looks something like this:

I need a photographer for X photo or video project or event and it is on X day and time. Are you available? How much do you charge? Please email me back with your price.

To which my email response is generally along the lines of:

Negotiating? The Next One to Speak Loses

Businessman with finger on lips asking for silenceLong-time members of ASMP (the American Society of Media Photographers) may remember Detroit-based photographer Jay Asquini.  He served many years on the National Board of ASMP and was always willing to help emerging photographers.  After suffering a fall while trimming a tree that resulted in a severe neck injury, Jay retired from photography.  Before retiring, Jay used to speak to chapters around the country on business practices.  His phrase, “the next one to speak loses”, has always stuck with me.

Does Your Business Card Suck? Five Valuable Tips!

Marketing Sales  BlogFirst, my research, with apologies to “Harper’s Index”. I collected business cards for door-prize drawings at a recent speaking engagement, “Sales for People Who Hate Selling Selling” in Las Vegas.